I've always found the payment behavior when dining out with friends fascinating. How can Venmo incorporate a bill splitting feature? Over the course of a week, I prototyped a hypothetical split the bill feature.
This past summer, I was an NEA Design Fellow at one of their portfolio companies as their second UI/UX designer, where I worked on a variety of experiences throughout the e-commerce funnel. These projects cannot be shared publicly until launch, but you can contact me to see the real pixels.
At Disney, I employed a design thinking approach to reimagine the enterprise software request experience. I designed a portal that is currently being implemented on their ServiceNow Platform, where employees across the company could request software specific to their team. You can read more about this challenge below.
During my Adobe internship, I drove the initial stages of A/B testing for our client (one of the top three social networks). By utilizing a data driven approach + heuristic UX evaluations, I was able to drive higher conversion rates on our client site.
I was interested in how Houzz (the home design platform) could incorporate a social element to their experience. Home design is inherently a collaborative process, and I explored how users could work on designing a home together as a quick design exercise.
I was one of twelve grant recipients for the inaugural class of the Internet Research Incubator at UCLA. I utilized this opportunity to explore m-commerce design patterns, both through evaluating market apps and creating design patterns.